A new promotion from Amazon went live today on it’s wireless store that gives customers $25 in credits to apply towards mobile app purchases on it’s brand new Amazon Appstore for android. Note that this Appstore for android is different from the original App Store from apple as well as the Android Appstore by Google.
Amazon is teaming up with Verizon Wireless to offer $25 to spend in the Amazon App Store for Android with the purchase of a Verizon Android Device.
The promotion began Monday April 25th 2011 – and will run all week until 11:59 pm PST on May 1.
The offer is valid only on Verizon phones including the HTC Thunderbolt, which Amazon recently dropped to $129.99 with a 2-year commitment.
The Amazon-Verizon AppStore Credit promotion is expected to drive traffic to and convert sales on it’s new AppStore for Android and also boost Amazon’s Wireless portal and the Verizon 4G phones whose prices have been reduced more than once in the past 12 months.
Earlier this month, the International Game Developers Association issued an advisory on it’s blog identifying “significant concerns” about Amazon Appstore for Android’s current distribution terms and warned that the online retail giant “has little incentive not to use a developer’s content as a weapon with which to capture marketshare from competing app stores.”
The IGDA’s board of directors also took issue with Amazon Appstore for Android’s “unusual” terms, which grant the retailer the right to control game prices and to award developers the greater of 70 percent of the purchase price or 20 percent of the list price.
[ via androidcommunity.com ]